Here at Superego we are huge advocates of the hemp plant, but there are many renewable and sustainable alternatives to cotton and harmful synthetic fabrics. Bamboo is another one of these plants that has a minimal impact on the environment, requiring only sunlight and rain to grow, without the use of any pesticides and fertilizers. Nooboo is a brand based in Amsterdam that has designed their full collection from organic Bamboo; from tees and sweaters, to socks and underwear. They are currently running a kickstarter campaign and are already almost 50% funded with 23 days to go! You can pre-order their bamboo basics with 40% discount via their Kickstarter HERE!