September 29, 2017

They Ask 100 People to Draw 10 Famous Logos From Memory


 Just recently we posted about EcoBranding, which is a method of re-designing companies logos as a method of conservation.  Branded in Memory is another project concerning company logos, however it explores our minds ability to retain logos.  When you say certain company names, the logo might appear as clear as day in your memory; others may seem a bit cloudy.  "Branded in Memory" is an experiment devised by that asks 100 people to draw 10 famous logos from their memory.  The results are kind of interesting, as they are charted out from less accurate to more accurate. Check out the results below; how do you think you would do if your memory was put to the test with these logos?