June 13, 2017

The Recycled Nike Air Max Shoebox


 Adidas has been focused on recycling, as they have just released their recycled sneaker collaboration with Parley.  It seems, however, that Nike is also focused on recycling as well.  They have partnered up with Arthur Huang, the CEO of Miniwiz, to create a recycled multi-purpose shoebox.  The box is made from recycled milk jugs and coffee lids and is very versatile.  It not only can hold shoes, but it can be stacked and even turned into a bag.  Just as the Nike Air Max uses "air" as cushion, Arthur discusses how one of the most reusable resources (air) was a major inspiration in designing this shoebox.  Check out the short clip below to learn more!


For more exclusive content sign up to our newsletter HERE