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The World

02 May, 2017

Water Conservation: How A Drip Becomes a Lake

     Water is an integral part of our society. We use it to shower, flush toilets, water lawns, wash cars, fill pools, as ammo in Super Soaker fights, and any countless other uses. Water is thought by many to be an unlimited resource but in the coming years population increases will lead to a host of problems. More people...

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28 Apr, 2017

Ford Creates the First Ever Hybrid Police Car

      Ford currently creates the majority of police cars in America, owning about 63% of the entire market share. Up until now, most of these cars are considered dirty gas guzzling vehicles, as the police force needs big and powerful vehicles to intercept criminals.  Ford has now introduced the Police Responder Hybrid Sedan.  They did this in hopes that cities...

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31 Mar, 2017

Art Made From Air Pollution

   Last month we posted about Air-Ink, a kickstarter campaign that was transforming air pollution into ink.  The idea was extraordinary!  Well now there is an art exhibit in London which is displaying artwork made from this ink.  The device used to transform the pollution into ink is called Kaalink; it attaches to diesel exhaust pipes and stops around 95%...

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26 Sep, 2016

CBQuality: Thoughts on Sustainability

   Claire of IamTrillYoga.com shared with us her thoughts on Sustainability. Check it our below and Follow her on instagram @CBQuality    Thoughts on Sustainability //      There was a time I was living on an organic produce farm in upstate New York, after years spent in college deeply involved in food advocacy work. My fascination with food ways, how...

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22 Sep, 2016

These Giant Art Displays Bring Attention to Plastic Waste

   Plastic waste has become so normalized for most of us.  At times, we can walk down the street and not even notice if a plastic bottle or plastic utensil is on the ground. This is a huge problem since most plastic waste isn't biodegradable.  Well, artists Cruder and Lapenta are changing how we look at plastic waste.  With their...

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20 Jul, 2016

Superego Hemp Logo Hats are Now Available!

    For years, Superego has been on a mission of sustainability. We've pushed our eco-friendly agenda through our clothing and media.  The Superego logo is a symbol of sustainability, and we hope one day the circle logo will be as big as the recycle symbol.  For the first time, we have launched hemp hats with the Superego logo on the front....

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09 Jun, 2015

Tech Tuesday: The Wrist Buddha

  This week's Tech Tuesday presents WellBe, the lightweight bracelet crafted from eco-friendly cork that monitors the user’s heart rate via a patent pending algorithm to both, analyze and provide stress and calmness levels based on time, location and the people that the user comes into contact with. In a nutshell, this wearable device tracks the wellbeing of its users. WellBe syncs with...

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05 Apr, 2015

Sustainable Sunday: The White Briefs

  With fabrics such as Earth Cotton, Bamboo, and Organic Cotton, The White Briefs is bringing sustainability to some classic pieces.  Their studio is located in Sweden and uses eco fabrics from local eco-communities.  Their designs are very minimalistic and have a very clean look.  Although mostly all of the pieces are kind of pricy, the quality of the pieces...

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08 Mar, 2015

Sustainable Sunday: Portland's Green Electricity

  This week's Sustainable Sunday features Oregon company, Lucid Energy's new green electricity system. In the city of Portland, residents can now generate electricity simply by turning on their water faucets and flushing their toilets. Check out the brief overview video below.   

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01 Mar, 2015

Sustainable Sunday: From iPhone Scraps to DIY Projectors

  This week's Sustainable Sunday presents multi-displinary artist, Julia Christensen's technology project -- Burnouts. The project consists of a series of five sculptural video projectors made from old iPhones, discarded parts of old projectors, and 3D-printed outer casings.     Light from the unused iPhones is directed through lens and mirrors from old projectors, and an animation is then projected onto the...

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22 Feb, 2015

Sustainable Sunday: The Future People

  'The Future People' is the collaborative creative practice of the husband and wife team, Cameron and Rachael Van Dyke (pictured above). Their design collaboration encompasses passions for architecture, entrepreneurship, fine art, theater, city planning, minimalism, and community. As active explorers, Cam and Rae are studying questions related to value systems surrounding housing and transportation to stimulate experimental design possibilities. Their latest...

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15 Feb, 2015

Sustainable Sunday: Bioplastic Chairs

  Last month at Maison & Objet Paris, a trade show that focuses on the "art of living," designer Jean Louis Iratzoki and Basque furniture collective Alki launched the world's first commercially available 100% bioplastic chair -- Kuskoa Bi.      Bioplastic is a polymer with similar characteristics and properties to plastics made from non-renewable fossil fuels, yet it is made from 100%...

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