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The World

28 Feb, 2019

Synthetic Fibers Found in Tiny Animals of Mariana Trench

     We all know that the global plastic pollution problem is something that needs addressing.  Recently, we posted an article about how microplastics were found in the guts of sea turtles around the world.  Well, another recent study was just published by the Royal Society Open Science Journal in which they caught and dissected deep-sea creatures from six locations deeper...

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17 Jan, 2019

t.souls- The Most Comfortable Travel Shoes

        t.souls have created a high quality shoe with a new approach to comfort and style.  For the travel and fashion devotees who are committed to comfortable walking while being stylish and changeable. t.soul shoes are high quality, earth friendly and recyclable. From start to finish, they chose to work with natural materials, free of toxins and chemicals. Their 3RE Recycling program...

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12 Dec, 2018

New Study Finds MicroPlastics in Sea Turtles Around the World

     Many people have already been aware of the dangers of synthetic fibers. Now a new concerning study has just come out regarding microplastics and sea turtles. Researchers from the University of Exeter and Plymouth Marine Laboratory, working with the Greenpeace Research Laboratories, examined 102 sea turtles from the Pacific, Atlantic, and Mediterranean oceans.  They found that in all turtles, synthetic...

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16 Jul, 2018

Adidas Will Only Use Recycled Plastic by 2024

     Many huge companies, especially in the sportswear industry, use polyester as a main source of fabric; this is because the material is light and dries quickly.  Adidas just pledged today, however, that they will only be using recycled plastics (including polyester) in their products by 2024.  Adidas has done collaborations and exclusive recycled plastic lines as of recently,...

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11 Jul, 2018

Nike React Element 87 North America Release

   The Nike React Element 87's have been getting a lot of hype on the internet as of lately.  The unique looking shoe is an impressive silhouette coming from the Nike brand. Not only do they look great stylistically, the shoes feature Nike's new revolutionary React foam technology. Comfort and style merge well with the Nike React Elements.  In addition,...

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19 May, 2018

Industrial Hemp is Coming to Arizona

     In 1937, the cultivation of all cannabis plants (including hemp) was outlawed in the states. In the past decade however, there have been leaps and bounds made when it comes to the legalization of marijuana and hemp. Hemp specifically is becoming more legal state-by-state. The cultivation of hemp is something that could change a lot of things across...

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28 Feb, 2018

Superego Partners with Former NFL Star Ricky Williams

      Since 2010, we have been innovating the fashion industry with our efforts of making sustainability “cool”.  The Ricky Williams x Superego partnership should prove to be a beneficial one, not only in the cannabis and eco-friendly space, but for the world.  Similar to Superego, Ricky’s story is a unique one. When you hear the name Ricky Williams, the...

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27 Sep, 2017

Plasma Rock: The New Eco-Friendly Material Made From Recycled Landfill Waste

   Imagine being able to reuse landfill waste; materials that most people consider junk.  Inge Sluijs has done just that. By using plasma gasification, landfill waste, that otherwise would be harmful to our environment, can be turned into a new material and reused.  Plasma gasification is a process that heats the landfill materials at extremely high temperatures.  This results in a...

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06 Dec, 2016

Toms Apple Watch Bands are Helping Provide Solar Energy

      The shoe brand Toms has been known for having a giving mission. Every time someone buys a pair of Toms shoes, the company donates a pair to someone who needs them.  Now, they are expanding on their giving mission with a popular accessory, Apple Watch bands.  This time, they are giving solar energy every time you purchase a watch band;...

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19 Nov, 2016

Google's New PhotoScan App is Something we all Need

   Have you ever tried to take a picture of an old photo so you can text it to someone or maybe post it on instagram for #TBT?  It can be kind of annoying with the photo glare and lighting. Well Google has just introduced their new "Photoscan" app which allows you to scan old photos and digitalize them directly...

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01 Mar, 2016

Tunji Ige- Black James Bond

   Damn Tunji, back at it again with another fire song *Damn Daniel Voice*. No but in all seriousness, Tunji has been on a killing spree and he is not letting up.  If putting out songs was like scoring in an NBA game, Tunji would have the highest field goal percentage in the league.  It's only a matter of time...

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16 Feb, 2016

A Sneak-Peek At The New Yeezy Boost 350

    The Yeezy Boost 350 is a sneaker that has made A LOT of noise in 2015-2016.  Kanye's iconic Adidas sillouhette has been worn by celebrities, admired by sneaker heads, and lusted over by kids and teens.  Though the Yeezy's may have not necessarily "jumped over Jumpman"  they have made a huge impact. During his reveal of Yeezy Season 3...

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