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The World

06 Dec, 2019

CricketSTIX: Sustainable Utensils Crafted in North America

     Did you know that more than 80 billion disposable chopsticks are made annually? Did you also know that these billions of non-renewable and non-recyclable chopsticks do not list materials or toxicity of finishes of coatings that can leach into food and also harm the environment? Well, its a real problem and the trend of single-use utensils and non-transparency...

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05 Dec, 2019

Dork: Eco Storage Solution For Small Appliances

    Here at Superego, we love products that are made from recycled plastics.  There is enough plastic waste to go around and we commend companies that are doing their part to re-use it.  The Dork is an innovative new product made from recycled ocean plastics, and it is definitely something every household needs. We all have appliances with electrical...

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21 Nov, 2019

Plagoods: The First Eco-Friendly Weighted Blanket

     Have you ever heard of a weighted blanket? Well, it is exactly what it sounds like.  A weighted blanket is heavier than a normal blanket and provides the sensation of being hugged or swaddled. These blankets have been scientifically proven to increase serotonin and melatonin levels. Weighted blankets can be good for children and adults alike and can...

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21 Sep, 2019

greensens: The Easy Way to Take Care of Your Houseplants

     There are many great benefits of having houseplants in your home, besides them being aesthetically pleasing. They can clean the air and help you breathe better.  In addition, they can even help boost your mood and reduce stress levels.  Maintaining houseplants isn't a strong point for everyone though.  We have all had a plant that has died on...

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07 Aug, 2019

BloomingTables lets you Fill Furniture with Houseplants

     Household items and furniture that are functional and also aesthetically pleasing are a win-win.  In the case of BloomingTables though, they are not only nice to look at but also serve two purposes.  Bloomingtables make tables that, well... bloom.  In the most literal sense, it's a table and a planter all in one.  The table is 30 inches...

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30 May, 2019

Aluminum Laundry Ball: Laundry Aid Reinvented

      Washing clothes is a task that has been constantly reinvented over time.  We are now in an age where laundry is super easy to do with washing machines and dryers, but are you using eco-friendly methods when you wash clothes?  What are the most sustainable options to use when considering laundry aids?  Well, Tradeflick has come up...

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09 May, 2019

Magnetic Cup - Easy to Reach, Out of the Sink!

     Single-use plastic cups are a thing of the past, or at least they should be.  It is so important that we are conscious of our choices and use reusable cups as opposed to disposable ones.  'The Magnetic Cup' does you one better, not only is it a reusable cup for your kitchen, it is magnetized for easy access. ...

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03 May, 2019

SJP Records Her Debut Album. Help the Music Come to Life!

     Samantha Joy Pearlman is a Wesleyan Alumni just like the founders of Superego. We love to see our peers doing amazing things and pursuing their passions.  SJP recently discovered her love of writing songs. She is utilizing the Kickstarter platform to help her take her original music and fully realize it into an album.  With big change comes big breakthroughs....

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06 Feb, 2019

MANMOWER: A Dry-Razor You Only Shop for Once.

   Did you know that $2 billion razor blades are disposed of in the US alone each year? "Manmower" believes that shaving shouldn't cost the earth.  When we throw something away, it never really goes "away".  That's why they have developed a single-purchase dry razor that requires no shaving cream, no water, and no disposable razors.  This is a grooming device...

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17 Jan, 2019

t.souls- The Most Comfortable Travel Shoes

        t.souls have created a high quality shoe with a new approach to comfort and style.  For the travel and fashion devotees who are committed to comfortable walking while being stylish and changeable. t.soul shoes are high quality, earth friendly and recyclable. From start to finish, they chose to work with natural materials, free of toxins and chemicals. Their 3RE Recycling program...

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29 Oct, 2018

n0cean Straw: Reusable Straw Bracelet

     Plastic straws are one of the top 10 items found in the ocean.  This is one of the reasons why many restaurants in major cities are cutting back on straws. Most won't even give you a straw unless you ask for it. Now, there is a new and upcoming trend, reusable straws.  It may seem like a task to carry...

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17 Aug, 2018

Awake: A Stylish and Sustainable Time-piece

     "Our mission is to prove that there is a smarter and more sustainable way to consume goods. We want to show that we can create objects with innovative design and very high quality, while still limiting our environmental impact as much as possible. And give people the opportunity to make a difference." The mission statement from the team at Awake Watches speaks for itself.  The...

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