The following article was written by Carlo Desierto of http://hempeducateamerica.org/
There is no doubt about the fact that IKEA® is a global leader when it comes to furniture, and therefore needs to stay abreast with the latest trends in the industry. These days, the attitude around hemp and hemp usage has changed significantly, and you can leave it to IKEA® to capitalize on the shift in market dynamic. IKEA® has its headquarters in Netherlands, a country where prescription of medical cannabis is allowed.
Netherlands has always been a very progressive country when it comes to drugs, but it does have laws against cultivating cannabis. However, a person may grow up to 5 plants for personal use, while cultivating and processing industrial hemp is permissible with the government’s approval. With this being said, IKEA® stores in Netherlands have now started to manufacture merchandise, products and furniture made from hemp!
Shift in demand and thinking
There is an increase in demand of hemp and hemp-made products by millennials from all over the world. Hemp-made products appeal to the millennial generation, as they are all about new trends, living conveniently and green-living. The hemp-made furniture venture is expected to meet the demand by coming out with new and better products that will shift the thinking of people.
The hemp industry is having its moment now, especially as people start learning about the many benefits hemp has, and how incorporating it in your daily life is great for you. Technology has allowed more research to be done on hemp and its many benefits in regards to people living their lives more comfortably. Netherlands has always supported new and innovative ideas, and hemp-made furniture is the future, with IKEA® focused on making a global change.
All in the hands of the millennial generation
One of the most exciting things about the future is that the millennial generation is coming out with new and innovative ideas to establish their mark in the green industry. IKEA® is a non-profit company that is in need of a shift towards the millennial target audience. This is why their hemp-made furniture is something that is going to be making big splashes not only in Netherlands, but in the United States as well.
“MILLENNIAL ENTREPRENEURS HAVE SHOWN THAT THEY HAVE BOLD AND BRAVE IDEAS THAT CHALLENGE THE WAY SOCIETY THINKS, AND IT IS DEFINITELY HEADING IN THE RIGHT DIRECTION.”
Millennial entrepreneurs today can take advantage of the latest software and technology to come out with new and exciting products that will change the dynamics of the way people live. This is why the hemp-made furniture from IKEA® in Netherlands is already being touted as the future, and it is soon going to be found in the homes of people around the world.
Millennial entrepreneurs have shown that they have bold and brave ideas that challenge the way society thinks, and it is definitely heading in the right direction. Medical cannabis is legal in many states in the United States, and it is only a matter of time, before IKEA® in the U.S. also comes out with their range of hemp-made furniture.
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Thank you very much for reading and continue to stay blessed!
About the Author: Carlo Desierto is a serial entrepreneur with over a decade of experience in business startups. He has founded, built intrinsic value, and sold several companies in which he sits as an adviser for the Board of Directors. Carlo has interviewed over 200+ entrepreneurs and published mini-biographies for new digital media channels relating to entrepreneurship, health, self-help, futurology, and the green industry.