May 31, 2015

Sustainable Sunday: Tree Book Tree

This week's Sustainable Sunday presents the Tree Book Tree program, recently launched in March by Argentinian children’s book publishing company -- Pequeno Editor in partnership with FCB Buenos Aires. The collaboration begot the first book that returns to nature what it took from it. That's right, the Tree Book Tree program produces beautiful children’s books that can grow into trees. The campaign is meant to promote the growth of children and books together. Wow, now that's sustainable! Check out the video below for more information: